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DR. ASHOK KUMAR CHANDRA

Associate Professor

ash_chandra@rediffmail.com

DR. ASHOK KUMAR CHANDRA

Employee ID
Date of Joining
Nature of Association
Department Management
Designation Associate Professor
Educational Qualification Phd Management Pt. Ravishankar Univ. Raipur MBA Pt. Ravishankar Univ. Raipur MSc Chemistry GGU Bilaspur BSc GGU Bilaspur
E-Mail ash_chandra@rediffmail.com
Contact Number (0788) 2359297, Ext. 222 {+91-9926615214}
Areas of Interest

Consumer Behavior Research Methodology, Industrial relation, Entrepreneurship Development.

Publications

    Journals

    1. Mishra S. K & Chandra A. K. Rural Development with the Aid of E-Commerce in Indian Context, A National Journal, www.coolavenues.com › mba journaltechnology, April,2008.
    2. Chandra, A. K., and Gangeshwar, D.K., Awareness and perceptions of E-Banking Customers in Chhattisgarh (India) International Journal of Research in commerce, IT and Management Vol. 1, Issue No. 5, PP.104-107Oct.2011, ISSN No: 22315756. Impact Factor-1.9(YamunaNagar Haryana)
    3. Chandra, A. K., Consumer Perception and Awareness about Consumer Rights and Consumer Protection Act: A study in District Raipur (C.G.), The International Journals Research journal of Social Science and Management, Vol.: 01, Number: 08, PP. 59-69 Dec. 2011, ISSN No: 2251-15. National Library, Singapore
    4. Chandra, A.K., A Study of Factors Affecting Consumer Buying Decision in Relation to Consumer Durables (Electronic Good) with reference to Western Chhattisgarh, Enqueter a research Journal on Management, Vol:1, IssueNo:2, PP.21-24 July-Dec.2011, ISSN No:2249-1473.
    5. Chandra, A.K.and Indurkar, S.K., Emerging Trend in Consumer Shopping Behaviour: A study, A International Research Journal LAB TO LAND, Quarterly Multidisciplinary Research, Vol:3, Issue No:1, PP: 415-420, July-September 2011, ISSN No.0975-282X
    6. Chandra, A.K., Indurkar, S.K. and Gangeshwar, D.K., A study of Consumer behavior and perception in emerging concept of marketing using Factor Analysis A International Research Journal LAB TO LAND, Quarterly Multidisciplinary Research, Vol:3, Issue No:12,2011, ISSN No.0975-282X
    7. Chandra, A.K., Singh, B.P. and Negi, V.S. The Role of Individual Enterprise and Entrepreneurship in the Economic Development of India, Challenges and  Opportunities,  Indian Journal of Applied Research, Joural for all subjects Vol: 1, Issue: 8, May, 2012, ISSN-2249-555X
    8. Chandra, A.K.and Yadaw, Gulsan, Forecasting the Number of Subscribers of 3G-Mobile services in India Using Bass Diffusion Model, Paper accepted for publication in
    9. Chandra, A.K. and Sinha Devendra Kumar, Factors affecting the Online Shopping Behaviour: a study with reference to Bhilai Durg, International Journal of Advanced Research in Management and Social Sciences Volume-2, Issue-5, pp-160-177, May2013
    10. Chandra, A.K. and Dewangan T.R., Quality Circle as a tool for Work Related Problems: A case study of Moils limited, Enqueter a research Journal on Management, Vol:2, Issue No:2, PP.31-39 Jan-June.2013, ISSN No:2249-1473.
    11. Deshmukh, M. and Chandra, A. K. “Role of Web Based Promotional Tools in Educational Sector: An Indian Scenario”, International Journal of Science and Research, Volume 4 Issue 2, February 2015, ISSN (Online): 2319-7064, pp: 2025-2029.
    12. Deshmukh, M. and Chandra, A. K. “Online Advertising: Potential and Effect on Business”, International Journal of Scientific Engineering and Research, Volume 1, Issue 2, October 2013, ISSN (Online): 2347-3878, pp: 97-101.
    13. Agrwal, P. &Chandra, A. K., Challenges to maintain quality in management education – an indian perspective, International Journal of Education &Applied Sciences Research  Vol-1 Issue -3, July, 2014, pp-55-59, ISSN: 2349-2899 (Online) &  ISSN: 2349-4808 (Print)
    14. Singh, C.M., Chandra, A.K. Knowledge Management through Cloud Computing in Higher Education in Chhattisgarh, International Journal of Science and Research, Special Issue NCKITE-2015 May 2015, ISSN (Online): 2319-7064, pp: 373-376.
    15. Deshmukh, M. and Chandra, A. K., Impact of Website Marketing on Business Exposure and Customer Response: A Study on Educational Institutes of Chhattisgarh, International Journal of Scientific Engineering and Research, Volume 3, Issue 10, October 2015, ISSN (Online): 2347-3878, pp: 159-167,  3.79
    16. Chandra, A. K. and Deshmukh, M.Impact of Social Media Marketing on Business Exposure and Customer Response: International Journal of Science and Research, Volume 4 Issue 11, November 2015, ISSN (Online): 2319-7064.
    17. Sharma,R.K. , Pandey P. and “Role of On-Job Training and Off the Job Training in Employees’ Development a Case Study on Selected Private and Public Sector Banks at Baroda, multidisciplinary research journal (double - blind peer reviewed) Vol 5 Issue 6 Dec 2015, pp- 1 – 10, ISSN No :2231-5063
    18. Sharma, R.K. , Pandey P. and Impact of Employees’ Training and Development in Banking Bector a Case Study of Punjab National Bank International Multidisciplinary Research Journal Indian Streams Research Journal, Vol 5 Issue 11 Dec 2015, ISSN No : 2230-7850.
    19. Sharma, R.K. and Employees Training and Its Impact: A Case study of Private and Public Banks at Baroda, Abhinav National Monthly Refereed Journal of Research in Commerce & Management, Volume 4, Issue 12 (December, 2015), pp-39-43, Online ISSN-2277-1166
    20. Deshmukh, M. and Chandra, A. K., A Study on the effect of Online Advertising on Business, Peer Reviewed Journal of Ravishankar University, Vol-19-21 2014-2015, pp-44-53, ISSN-09705910
    21. Gomes, J., Chandra, A. K. & Guha, S., Consumer behavioural changes in grocery and food products retailing, South Asian Academic Research Journals, An International Multidisciplinary Research Journal, Vol. 5, Issue 2, Feb. 2015, ISSN:2249-7137
    22. Tiwari, S. V.  Praveer, S. R.  Chandra, A.K. & Tamrakar, R. Present Status of Food Processing Industry in Central India: A study in Chhattisgarh, Vol.4, Issue. 4, International Journal on Research & Development- A Management Review ISSN(Print): 2319-5479
    23. Gomes, J., Guha, S. & Chandra, A. K., Alderfer ERG theory- An approach to meet retailers need to motivate consumers, at Asian Journal of multidisciplinary studies, Vol. 4, Issue 7, June. 2016, ISSN:2321-8819 (Online) & 2348-7186 (Print)
    24. Singh, C.M., Chandra, A.K. and Sharma, S. Enhancing employee and organizational Performance through HRD practices, International Journal of Human Resource & Industrial Research, Vol.3, Issue 5, sep-Oct, 2016, ISSN 2349 –3593 (Online), ISSN: 2349 –4816 (Print), pp: 25-48.
    25. Singh, C.M., Chandra, A.K. and Sharma, S. Existing performance appraisal practices in private Engineering Institutions assessment through teachers, Research Journal of  Management Sciences (Res. J. Management Sci), Vol. 6(5), May (2017), ISSN 2319–1171, pp: 1-19
    26. Pandey S., Dave S. and Chandra, A.K. Emotional Stability: A Study on Adolescent Students of Bhilai, India Research  Journal of Management Sciences Vol.6(9), 1-5, September (2017) ISSN 2319-1171 pp-11-14.
    27. Singh, C.M., Chandra, A.K. and Sharma, S. Opinion difference of teachers on existing performance appraisal practices in private engineering institutions, IJRCM ISSN No 2231-5756, Volume no. 7 (2017), Issue no. 07 (July 2017)
    28. Gomes, J., Chandra, A. K. & Guha, S., Gender differences in buying decision for Food and Grocery products, RJMS / E-ISSN : 2319 – 1171, Vol. 5(4), 1-14 April (2016)
    29. Gomes, J., Guha, S & Chandra, A. K. An Empirical study on factors influencing consumer buying behavior ELK Asia Pacific Journal of Marketing and Retail Management (2349-2317) Vol.-8, Issue- 4
    30. Tiwari,S.V., Praveer,S.R. & Chandra, A. K. A Study on Developing Marketing Strategies for SME’s in Food Processing Sector National Journal of Multidisciplinary Research & Development (2455-9040) Vol.-2, Issue- 3 PP No.427-430 (September, 2017)
    31. Tiwari,S.V., Praveer,S.R. & Chandra, A. K. Food Processing Industry in Chhattisgarh: A Vehicle for Growth in Entrepreneurship Asia Pacific Journal of Research (2320-5504 for Print & 2347-4793 for Online) Vol.-I, Issue- LVV (February,2018)
    32. Chandra, A. K., Henery, A.S. & Khurana, H.D Impact of Customer Satisfaction on Customer Loyalty w.r.t. selected Telecom Services in Bilaspur, Chhattisgarh International Journal of Advanced in Management, Technology and Engineering Sciences (2249-7455) Vol.-8, Issue- III pp- 810-815 (March,2018)
    33. Gomes, J., Guha, S & Chandra, A. K. Frontiers happening in Retail Market in accordance to Unorganized Retailers, Chhattisgarh International Journal of Advanced in Management, Technology and Engineering Sciences (2249-7455) Vol.-8, Issue- III pp-933-940 (March,2018)
    34. Pandey S., Dave S. and Chandra, A.K. Impact of leadership styles and Emotional Intelligence on Employee’s Performance International Journal of Advanced in Management, Technology and Engineering Sciences (2249-7455) Vol.-8, Issue- III pp-1094-1108 (March,2018)
    35. Chawla, S., Chandra, A. K., and Gangeshwar, D.K. A literature review on antecedents of customer satisfaction, International Journal of Advanced in Management, Technology and Engineering Sciences (2249-7455) Vol.-8, Issue- III pp-1127-1132 (March,2018)
    36. Singh, C.M., Chandra, A.K. and Sharma, S. A Study on Status of Employability Skills among Fresh Engineers in Chhattisgarh, International Journal of Research in Humanities, Arts and Literature (IJRHAL), ISSN (P): 2347-4564; ISSN (E): 2321-8878  Vol. 6, Issue 6, Jun 2018, PP:81-92 
    37. Chandra, A. K.,Gangeshwar, D.K., & Henery, A.S. Effectiveness of CRM Practices in Telecom Services, International Journal of Management, Technology And Engineering, ISSN NO : 2249-7455, (P): 281-299;  Volume IX, Issue III, MARCH/2019
    38. Pandey S., Dave S. and Chandra, A.K. A Journey to become Good to Great: Management to Leadership, International Journal of Management, Technology And Engineering, ISSN NO : 2249-7455, (P): 522-527;  Volume IX, Issue III, MARCH/2019
    39. Chawla, S., Chandra, A. K., and Gangeshwar, D.K., A Literature Review on Antecedents of Customer Trust, International Journal of Management, Technology And Engineering, ISSN NO : 2249-7455, (P): 532-538;  Volume IX, Issue III, MARCH/2019
    40. Tiwari,S.V., Praveer,S.R. & Chandra, A. K., An  Empirical  Investigation  of Impact  of Demographic  Factors on Purchase  Intention,  With  Special  Reference to Consumers  of Processed Food in  Chhattisgarh International Journal of Management, Technology And Engineering, ISSN NO : 2249-7455, (P): 548-551;  Volume IX, Issue III, MARCH/2019
    41. Lakshmi, V.R., Chandra, A. K. Impact  of Training  and  Development  on Employee  Performance, International Journal of Management, Technology And Engineering, ISSN NO : 2249-7455, (P): 584-587;  Volume IX, Issue III, MARCH/2019

    Research Paper in Conference/Seminar: Presented/Attended

    1. Paper entitled “Trips in the context of patent regime in pharmaceuticals” presented in National Seminar organized by Institute of Management Pt. Ravishankar Shukla University, Raipur C.G. from March 12th -13th  2004.
    2. Paper entitle “A strategic Management framework for value based leadership” presented in ANVESH- Nirma Conference For Doctoral Student organized by Nirma University From 19th & 20th March 2005. 
    3. Paper entitled “Corporate social responsibility & values in globalization scenario: A review” presented in Three Days National Seminar organized by Institute of Management, Pt. Ravishankar Shukla University, Raipur C.G from  23rd to 25th Sept. 2005.
    4. Paper entitled “An economic overview of business ethics in Global environment” presented in Three Days National Seminar organized by Institute of Management, Pt. Ravishankar Shukla University, Raipur C.G from 23rd to 25th Sept. 2005. 
    5. Attended International conference educon 2005, organized by Department of Education, Punjabi University, Patialala.
    6. Paper entitled “An overview of Managing information with aid of computers: A global approach” Presented in National Seminar organized by Kamla Nehru College, Korba (C.G.) from 15th & 16th Dec. 2005.
    7. Paper entitled “Agriculture in India and china with the aid of WTO in Globalization Scenario” presented in National Seminar organized by Shri Shankaracharya Mahavidyalaya, Sector – VI, Bhilai (C.G.) from 16th & 17th Jan. 2006. 
    8. Paper entitled “Spiritual mystery for leaders: To become mature and develop character” presented  in National Conference organized by Department of Management, Bhilai Institute of Technology, Durg (C.G.) 7th & 8th Nov. 2008.
    9. Paper entitled “Role of advertising in marketing management” presented in National Conference organized by Department of Management, Bhilai Institute of Technology, Durg (C.G.) 7th & 8th Nov. 2008.
    10. Paper entitled “Motivation measures for rural entrepreneurs with reference to Chhattisgarh state” presented in 63rd All India Commerce Conference (Annual Conference of the Indian Commerce Association) organized by Faculty of Commerce, Goa University, 1st to 3rd Oct.2010.
    11. Paper entitled “Management by use of E-Communication in Banking Sector” presented in National Conference organized by SOS in Psychology, Pt. Ravishankar Shukla University Raipur (C.G.) 22nd to 24th 2010.
    12. Paper entitled “Impact of E- communication in today’s banking business” presented in UGC Sponsored National Seminar/ Workshop organized by Department of English, Rajiv Gandhi Government P.G. College, Ambikapur, (C.G.) 2nd & 3rd March 2011.
    13. Participated in National Conference on “Role of Science and Technology for Sustainable Development of Chhattisgarh” Organised by Shree Shankaracharya Technical Campus Junwani, Bhilai, C.G. 490020.
    14. Paper entitled “Impact on Ethical Beliefs of Young Fast- Food Consumer and Importance of Their Money and Spirituality in Chhattisgarh” presented in National Conference organized by Department of Management, Chouksey Engineering College, Bilaspur (C.G.) 26 February, 2012.
    15.   Paper entitled “Role and Challenges of Educational Institution in Entrepreneurship Development- A Study in Context of Chhattisgarh” presented in National Conference organized by Department of Management, Chouksey Engineering College, Bilaspur (C.G.) 26 February, 2012.
    16. Paper entitled Socio-Cultural Attributes Impact on Entrepreneurial Success- A Study on Selected District of Chhattisgarh, In UGC Sponsored National Seminar on Academic- Industry Interface in the Era of Globalisation, Institute of Management, Pt. Ravishankar Shukla University, Raipur (C.G.) 
    17. Paper entitled Mobile Number Portability: A study of Consumer Satisfaction, in Refurbishing Facets of Management Concept for New World Order at Chameli Devi School of Management, Chemili Devi Group of Institutions, Indore(M.P.), August25, 2012, ISBN-978-81-924981-0-2
    18. Paper entitledA Study of Online Advertising: Possibilities and Effect on Business”
    19. Paper entitled Advance in Science and Technology: A study of Rural  Development sponsored by CGCOST organized by Department of Computer Application Bhilai Institute of Technology, Durg  (Chhattisgarh) on Jan. 8th  & 9th March2013.
    20. Monal Deshmukh, Dr. Ashok Kumar Chandra, Enhancement in Business Exposure Using Web Based Promotions Tools”, Presented in ICSM 2014 International Conference on Social Media for Business, IIM-Raipur, 10-11th January, 2014
    21. Paper entitled “ Funding and Monitoring System for CSR Activities w.r.t. Core Industries of India”   UGC Sponsored National Seminar on Management Paradigm for sustainable Development of India organized by Institute of Management, Pt. Ravishankar Shukla University, Raipur C.G from  February 7th to 9th 2015.
    22. Monal Deshmukh, Dr. Ashok Kumar Chandra, Web Based Promotional Tools: A New Weapon for Enhancement and Exposure of Education Sector in Chhattisgarh”, Presented in National Conference on Corporate Social Responsibility as a wheel for Social Development, BIT, Raipur, 21-22nd February, 2015
    23. Paper Presented  “Role of HRD in Enhancing Employability Skills of Students: A study on Chhattisgarh Higher Education” in UGC Sponsored Two National Seminar on Human Resource Development Policies and Practices at Department of Commerce, Dakshin Maharashtra Shikshan Mandal’s Bhaurao Kakatkar College, Belgaum on 31 July & 1st August, 2015.
    24. Paper Presented  “Knowledge Management through Cloud Computing in Higher Education in Chhattisgarh” National Conference on Knowledge Innovation in Technology and Engineering Organized by Kruti Institute of Technology and Engineering, Raipur (C.G.) held on April 10th & 11th 2015.     
    25. Paper Presented  “Chhattisgarh: Rice Bowl to Entrepreneurs Hub” in the International Conference on “Entrepreneurship & Startups – Management Perspective” Organized by Tirpute Institute of Management Education Nagpur- 440001, on 4th & 5th February, 2016.
    26. Paper Presented  “Status of Women in society with reference to Chhattisgarh State” in the Fourth Northern Region Social Science Congress Organized by Council of Social Science Research (ICSSR), New Delhi & Jiwaji University, Gwalior (M.P.)

    List of Workshops/ STTP / FDP/ Orientation Program/ Refresher Course/ QIP Attended

    1. Participated in UGC sponsored Orientation programme on “Enhancing Teaching Aptitude held from 1st July 08 to 28th July 08 at UGC Academic Staff College, Pt. R.S. University, Raipur C.G.
    2. Participated in UGC sponsored a refresher course on Business Studies on 5th Nov. 09 to 25th Nov. 09, organized by UGC Academic Staff College, Sambalpur University, Orissa.
    3. Participated in UGC sponsored a refresher course on Commerce and Business Management on 29th Nov. 10 to 21st Dec. 10, organized by UGC Academic Staff College, Jamia Millia Islamia, New Delhi.
    4. Participated in UGC sponsored refresher course in Business studies (Commerce/ Management / Tourism/ Economics) from 3rd  Dec. 2013 to 23rd Dec. 2013, organized by UGC Academic Staff College, Kurukshetra Unversity Kurukshetra
    5. “Research Methodology for rural development professionals” organized by National Institute of Rural Development, Ministry of Rural Development, Government of India, Hyderabad, A.P. From June 20, to July 2, 2005
    6. National workshop on “Research Methodology & Data Analysis” Organised by Swami Swaroopanand Institute of Education, Amdi Nagar, Hudco, Bhilai, C.G. 26 September to 1 October, 2011
    7. “Two Days Workshop on Intellectual Property Rights” organized by MSME Government of India with association of ED Cell (Sponsored by AICTE, New Delhi Department of Management, BIT, Durg (C.G.) 26 & 27 February 2012
    8. “Attended Three Days National Paper Writing Workshop” organised by Chameli School of Management, Chameli Devi Group of Institutions, Indore(M.P.), dated June7-9, 2012.
    9. “Attended Two Days Workshop and Competition on Idea to Execution for Entrepreneurs” An initiative by Nurture Talent Academy & Intaglio2013-the International Business Summit of IIM Calcutta, Hosted by Department of Management, Bhilai Institute of Technology, Durg (C.G.). Dated October30-31, 2012
    10. Participated in National Level Faculty Development Programme at Gujrat Technological University, Gandhinagar (Ahmadabad) Centre for Governance Systems “Advanced Data Analysis for Business Research using statistical Packages from 22nd June  to 05th July 2015.
    11. Participated in Quality Improvement Programme course on Research Tools, Technique and Software Applications for Quality Research organized by Department of Humanities and Social Science, Quality Improvement Programme, Indian Institute of Technology, Roorkee (Uttarakhand) from 13th June to 17th June 2016.
Other Info.

Other Responsibilities:

    Sl. No.

    Topic/Title

    Dates

    No. of Days

    Organization/Place

    1.  

    A Programme for Women on Entrepreneurship Awareness

    28-29 December 2012

    2days

    Department of Management, BIT, Durg, (C.G.)

    2.

    A Programme for Polytechnic Students on Entrepreneurship Awareness

    20 February 2013

    1 day

    Department of Management, BIT, Durg, (C.G.)

    3.

    Coordinator- One day Awareness program on MSME and its Schemes

     

    9 February, 2016

    1 day

    Department of Management, BIT, Durg, (C.G.)

    4.

    Coordinator – A National level programme under ED Cell in collaboration with IIT, Kharagpur

    6 October 2016

    1 day

    Department of Management, BIT, Durg, (C.G.)



Felowship/Awards/Other recognitions:

    Research Project

    1. Received Grant from AICTE (Entrepreneurs Development Cell) amount Rs. 7,00,000 Year 2011 to 2013 (Status- Completed)
    2. Received grant from DST-NIMAT amount Rs.2,50,000 for conducting FDP (Faculty Development Program) for 2017-2018 on Promotion of Start-up and Development of entrepreneurial Skill. (Status- Completed)   
    3. Received grant from DST-NIMAT amount Rs.2,50,000, for conducting FDP (Faculty Development Program) for 2018-2019 on Entrepreneurial Skill Development for Rural Agro, Food Processing and Healthcare based Start-up. (Status- Completed)   

     

     

    Ph. D.  (in Management) Awarded under supervision  

    1. Dr. Monal Deshmukh from Dr. C.V. Raman University, Kota, Bilaspur Topic of research work- Enhancement of Business Exposure in Education Sector Through Web Based Promotional Tools, Year of award-2016.
    2. Dr. Raghvendra Kumar Sharma, from Dr. C.V. Raman University, Kota, Bilaspur Topic of research work-Employees Training and its Impact A Case Study of Private and Public Banks at Baroda, Year of award-2017.
    3. Dr. Raghvendra Kumar Sharma, from Chhattisgarh Swami Vivekananda Technical University, Bhilai, Topic of research work-A Study of Impact of Organized Retail on Consumer Buying Behaviour for Grocery and Food Products, Year of award-2018.

     

    Editorial Board/ Reviewer Member in Journal 

                                                                                         

    S.No.

    Name research Journal

    Nature of assignment

    1.

    International Journal of Research in Technology and Management (IJRTM)

    Editorial Board

    2.

    Journal of Services Research

    Review Board

    3.

    Social Research Insight(ISSN: 2278-7089) 

    Associate Editor

    4.

    Academic Research in Science, Engineering, Art and Management (ISSN: 1833-3850) Print(ISSN: 1833-8119)

    Editorial Board

    5.

    International Journal of Business and Management

    Reviewer

    6.

    International journal of Business and Management

    Editorial Board

    7.

    Academic Journals Online

    Editorial Board

    8.

    Management Studies and Economic System

    Editorial Board

    9.

    International Journal of Management Studies

    Editorial Board

    10.

    Greenfield Advanced Research Publication House

    Editorial Board

    11.

    Trans Stellar Journal Publication and Research Consultancy

    Editorial Board

    12.

    JBMSSR (ISSN 23195614)

    Editorial Board

    13.

    I-Explore International Research Journal Consortium

    Editorial Board

    14.

    International Association of Scientific Innovation and Research

    Advisory board Member

    15.

    International Refereed Social Sciences Journal

    Editorial Board

    16.

    International Academy of Science Engineering and Technology

    Editorial Board

    17.

    IRA- International Journal of Management & Social Science

    Reviewer

    18.

    International Conference organized at Bareilly (U.P.)

    Advisory board Member

    19.

    International Economics Development Research Center (IEDRC)

    Senior Member

    20.

    International Journal of Science and Research Methodology                                                                          

    Editorial Board

    21.

    All India Commerce Association

    Life time Member